Articles Tagged with ''beverage marketing campaign''

Jim Beam, a brand of Chicago-based Beam Suntory Inc., announced the latest addition to its flavored portfolio: Jim Beam Vanilla. The product blends Madagascar vanilla bean liqueur with Kentucky straight bourbon whiskey.

Under the banner of "Pure Life Begins Now," Nestlé Waters North America, Stamford, Conn., announced the launch of a global advertising campaign focused on its Nestlé Pure Life brand.

Purchase, N.Y.-based PepsiCo Inc. announced The Crystal Pepsi Throwback Tour — a multi-city tribute to the nostalgia of the ‘90s.

Farmington Hills, Mich.-based Living Essentials LLC, the makers of 5-hour Energy shots, announced the company's Racing Throwback Sweepstakes, where the grand prize is a trip to a premier series race, and the winning photo is featured on the hood of the 5-hour Energy No. 77 Throwback-themed race car at Darlington Raceway in Darlington, S.C.

ZICO Coconut Water, a brand of Atlanta-based The Coca-Cola Co.,  announced a new, national survey that explores what is “at the core” of each us and how one’s filter and perspective on life — whether it be different attitudes or mindsets — can impact life’s journey. 

Bethesda, Md.-based Honest Tea Inc., a division of The Coca-Cola Co., is encouraging Americans to take their first step to living a little more honestly by sharing their hashtag #RefreshinglyHonest moments on social media or at pop-up locations across the country.