Beverage Industry Magazine

OLIPOP CEO Ben Goodwin discusses the past, present, and future of the prebiotic soda brand as it’s reached a $1.85 billion valuation. 

With functional beverage trends on the rise, experts highlight how the carbonated soft drink market is shifting gears to meet consumer demand.

With health and wellness trends continuing to prompt innovation across beverage categories, experts highlight how the sports and recovery drink markets are catering to consumers’ evolving need states.

As category growth, emerging brands and SKU proliferation continue to impact beverage distribution, DSD solutions offer a host of advantages for beverage delivery operations. 

Drop of Sunshine was created on a need for female-centered wine brands to reflect the lives, connection and celebrations of women.

Experts share how the plant proteins market has performed and express which proteins work best in varying beverage formulations.

Compared with recent years, the spirits category experienced a deceleration of growth. Despite this, the market continues to thrive, due to evolving consumer preferences and innovations.

In the on-premise channel, proprietors are striving to strike a balance as beverage alcohol consumption fluctuates and consumers take a closer look at quality as well as value.

Tequila and mezcal are in favor with consumers thanks to premium offerings and innovative cocktails featuring these agave-based spirits.

With vehicle wraps viewed as one of the top cost-effective forms of advertising, operations are pulling out all the stops for the next generation of fleet graphics.

As beverage-makers search for ways to engage with today’s consumers, connected packaging is seen as a way to communicate and encourage customer loyalty.

Informa Markets’ Natural Products Expo West, part of the New Hope Network family of brands, hosted thousands of attendees and exhibiting companies March 4-7 at the Anaheim Convention Center.

In an evolving landscape, plastic packaging has embraced innovation to support sustainability and packaging design needs. 

Experts share which beverage trends are impacting filler technology and how the technology has shifted in recent years.