Powerade, a brand of The Coca-Cola Co., announced the expansion of its portfolio with the addition of two new flavors: Citrus Passionfruit and Kiwi Pineapple.
Flavor inspired by insights from Coca-Cola Freestyle machines
February 13, 2017
After a number of successful limited-time flavor innovations, Sprite, a brand of Atlanta-based The Coca-Cola Co., is adding two new cherry-flavored products to its beverage portfolio. Sprite Cherry is hitting store shelves nationwide in a 20-ounce PET bottle. The brand also is introducing Sprite Cherry Zero to give fans another zero-sugar and zero-calorie option, the company says. Both new options are caffeine-free and made with 100 percent natural flavors, it adds.
Simply Beverages, a brand of The Coca-Cola Co., expanded its line of natural juices and juice drinks with the introduction of two new products: Simply Lemonade with Strawberry and Simply Peach.
Company signs letter of intent for territories in Cleveland
February 7, 2017
Coca-Cola Bottling Co. Consolidated (CCBCC), Charlotte, N.C., announced that it has signed a non-binding letter of intent with Atlanta-based The Coca-Cola Co., to expand the company's distribution territory in northern Ohio.
For a family-run company that has been in the beverage business for more than a century, Atlantic Coca-Cola Bottling Co., Atlantic, Iowa, is by no means stuck in the past. Late last year, the company grew from two locations to nine, expanding its territory to cover most of Iowa and portions of adjoining states. As part of the acquisition, Atlantic also has accelerated its shift to end-load equipment, including the recent purchase of 16 new Kenworth T370 tractors and 13 new trailers.
Expanding on its ready-to-drink (RTD) beverage portfolio, The Coca-Cola Co. partnered with Dunkin’ Brands Group Inc. to introduce Dunkin’ Donuts RTD Coffees nationwide this month.
Atlanta-based The Coca-Cola Co. and Anheuser-Busch InBev (AB InBev), Leuven, Belgium, have reached an agreement regarding the transition of AB InBev's 54.5 percent equity stake in Coca-Cola Beverages Africa (CCBA) for $3.15 billion, after customary adjustments.
James Quincey to succeed Muhtar Kent as CEO in May
December 9, 2016
The Coca-Cola Co., Atlanta, announced that its Board of Directors has unanimously approved the recommendation of Chairman and Chief Executive Officer (CEO) Muhtar Kent for an evolution of the company’s senior leadership structure. Under the new structure, company veteran James Quincey, president and chief operating officer (COO), will succeed Kent as CEO, effective May 1, 2017.
Coca-Cola Beverages Florida LLC, Tampa, Fla., has closed a transaction with an affiliate of The Coca-Cola Co., Atlanta, for distribution rights in five North Florida territories, including Jacksonville, Gainesville, Orlando, Daytona and Brevard County, along with production facilities in Jacksonville and Orlando.