As consumers continue to adjust to the new year, their thirst for healthier versions of favorite beverages also continues. In the Readers’ Choice: New Product poll for January, Beverage Industry readers’ selected Frankly Organic Vodka as their favorite new product release.
Coca-Cola and Coke Zero Sugar, both brands of The Coca-Cola Co., released a new flavor variety: Orange Vanilla Coke and Orange Vanilla Coke Zero Sugar.
To keep operations streamlined and humming along, the Coca-Cola system in North America embarked on a milestone commitment nearly a decade ago to reshape its North American bottling operations by returning ownership to local partners.
Alcohol brands Bacardi and SVEDKA and Dunkin' launched new marketing campaigns. Bud Light announced a music festival to coincide with the 2019 Super Bowl game in Atlanta.
Costa platform will help expand company’s coffee presence
January 4, 2019
The Coca-Cola Co., Atlanta, has completed the acquisition of Costa Ltd. from Whitbread PLC. The $4.9 billion transaction follows approval from regulatory authorities in the European Union and China. The acquisition was first announced Aug. 31, 2018.