COOP Beverage Works, Oklahoma City, is expanding the Fiesta of Flavor this summer with new flavors from its line of TAMPICO Hard Punch.

Fruit Punch and Pineapple Coconut are joining the party alongside the classics, Citrus and Island. All four offerings of TAMPICO Hard Punch feature a smoother, more flavorful experience thanks to a new, lower 5% ABV, and for the first time are now available in a convenient six-pack format, the company says.

To celebrate this new launch, TAMPICO Hard Punch is giving away an exclusive trip for two to Cancun, Mexico, valued at $5,000. Consumers can visit TAMPICO Hard Punch’s Instagram, @tampicohardbevs, for details on how to enter the sweepstakes. 

“We believe in enjoying life to the fullest, and our redeveloped lineup of TAMPICO Hard Punch reflects that,” said Ryan Stump COOP Beverage Works vice president of business operations, in a statement. “With its bold new flavors, lower ABV and convenient six-pack format, TAMPICO Hard Punch is the perfect option for creating memorable moments with friends. So, grab a can, savor the taste and enjoy more of what matters.”

Every 12-ounce can of TAMPICO Hard Punch contains 5% ABV and real Tampico juice drink concentrate. The line now consists of the following flavors:

•    TAMPICO Hard Punch Fruit Punch blends orange, blackberry, raspberry, apple, pineapple and cherry flavors.

•    TAMPICO Hard Punch Pineapple Coconut features the sweet taste of pineapple and coconut.

•    TAMPICO Hard Punch Citrus combines orange, tangerine and lemon flavors.

•    TAMPICO Hard Punch Island is a smooth blend of pineapple, banana and orange flavors.

TAMPICO Hard Punch is made with natural and artificial flavors at an alcohol by volume (ABV) of 5%. All four flavors are available in six-packs of 12-ounce cans. TAMPICO Hard Punch Citrus and TAMPICO Hard Punch Island also are available in 24-ounce single-serve cans.