Crystal Light, a brand of The Kraft Heinz Co., Chicago, announced the launch of Crystal Light Vodka Refreshers, offering an alternative to hard seltzers and traditional vodka sodas.
Seth Rogen’s cannabis lifestyle brand Houseplant — which he created with Evan Goldberg, Michael Mohr, James Weaver and Alex McAtee — has expanded into the beverage space with its THC-infused sparkling waters.
Country Water introduced its new canned wines with the launch of Strawberry As All Get Out, Bless Your Heart Blueberry, Whistle Wetter White Wine and Roll in the Hey Rosé.
Jim Beam invites drinkers to “Crack Open the Cooler Side of Flavor,” with the addition of four new varietals to its lineup of ready-to-drink (RTD) beverages: Jim Beam Kentucky Coolers.
On Demand In this webinar, discover how craft purveyors are balancing the traditions of beverage alcohol, but also supporting the non-alcohol revolution.