Staff Beverage Industry

Sparkling mineral water brand Mineragua launched its new 12-pack bottle packaging. The updated design provides consumers with a convenient and sustainable option for enjoying Mineragua’s signature sparkling water, whether for on-the-go hydration, hosting family gatherings, or stocking up at home, the company says.

Entertainment icon and entrepreneur Snoop Dogg announced a strategic investment and partnership with Harmony Craft Beverages, Los Angeles, to launch Iconic Tonics, a premium functional beverage brand aimed at redefining adult beverage alternatives.

Woodford Reserve is honoring “The Most Exciting Two Minutes in Sports” with the release of its 2025 commemorative Derby bottle. This year’s bottle features the artwork of artist Humberto Lahera, known for his photorealistic paintings that blend classical techniques with contemporary influences.

Bloom Pop is set to hit shelves around Labor Day 2025 across Walmart and other major retailers nationwide.

John Anthony Wine & Spirits introduced Johnny Tejas, a new line of real-tequila sodas crafted with premium blanco tequila and natural fruit flavors. 

Baileys, a brand of Diageo plc, is expanding its portfolio with the permanent addition of Baileys Non-Dairy Liqueur Made with Oat Milk.

Crystal Light, a brand of The Kraft Heinz Co., Chicago, announced the launch of Crystal Light Vodka Refreshers, offering an alternative to hard seltzers and traditional vodka sodas.

5-hour ENERGY, a brand of Living Essentials, Farmington Hills, Mich., announced the launch of 1-hour ENERGY, its smallest-ever innovation to help conquer Daylight Saving Time, it says.

Preston, Wash.-based Talking Rain Beverage Co., makers of Sparkling Ice, unveiled Popwell, a new prebiotic and immunity-supporting beverage. 

Iced tea brand Halfday is unveiling all-new packaging across its entire lineup. Along with the fresh new look, the company will introduce a classic Half & Half flavor, with a surprise, limited-edition flavor dropping this summer.