Coffee trends are prompting beverage-makers to adapt to new consumer demands for the staple American beverage. However, as consumers seek out organic, functional attributes in coffee solutions, experts see more opportunities beyond the traditional coffee category.
Austin, Texas-based Chameleon Organic Coffee announced it has entered into a licensing agreement with Girl Scouts of the USA to introduce delicious variations of Chameleon’s award-winning cold brew, featuring Girl Scout Cookie inspired flavors, launching in the coming months.
Chobani LLC, New Berlin, N.Y., a next generation food and beverage company originally known for its high-quality Greek yogurt, announced that it has acquired La Colombe for $900 million.
Los Angeles-based Chamberlain Coffee, a leading coffee lifestyle brand and brainchild of Emma Chamberlain, announced the launch of its new line of ready-to-drink (RTD) Oatmilk Lattes.
As consumer trends continue to impact the coffee market, experts note that the overall category is shifting gears to meet consumers’ changing preferences.
This year’s State of the Industry report on coffee and RTD coffee drinks notes that convenience is driving growth in the category, with many consumers still enjoying their coffee at home.
Bizzy Cold Brew, maker of the 18-hour, slow-brewed cold brew available in ready-to-drink bottles, grounds and eco-friendly brew bags, unveiled new branding. The refreshed look comes with a new logo and bottle and was updated to better represent the product and brand’s ethos, including dedication to quality, transparency, sustainability and high caffeine content, it says.