The brand refresh was designed to elevate the overall aesthetic and appeal to consumers who love coffee and appreciate handcrafted beverages, the company says.
Los Angeles-based company, Kickback Cold Brew, announced the launch of a new flavor of its Cannabidiol (CBD) infused cold brew tea and coffee beverages.
Birmingham, Ala.-based Royal Cup Coffee & Tea (Royal Cup), an importer, roaster and distributor of premium and specialty coffees and teas, announced the April 2 launch of a new line of shelf-stable, ready-to-drink cold-brew coffees. This will be the company’s first liquid product introduction following its acquisition of Icebox Coffee.
As foodservice establishments compete for share of stomach, innovation in store décor, a speedier drive-thru experience and a positive guest experience are crucial elements to address.