TAZO, a brand of Unilever, launched a new ready-to-drink (RTD) tea lineup featuring its popular flavors Zen, Awake and Passion. The teas are available in single- and multi-serve bottles in the refrigerated section of grocery retailers across the United States. The teas are made with all-natural ingredients, have 20 percent less sugar than other TAZO RTD blends and contain no artificial flavors or preservatives, the company says. The bottles are made from 100 percent recycled plastic. The single-serve, 12-ounce bottle has a suggested retail price (SRP) of $1.99, while the multi-serve, 42-ounce bottle with a SRP of $3.79.
TAZO Tea, Kent, Wash.
Internet: www.tazo.com
Distribution: National