Given the popularity of the tea market, suppliers note that ingredients are just as much in demand as the natural, functional benefits that resonate with consumers.
Hrbvor (her-bi-vore) launched a new line of herbal iced teas that checks all the boxes for a healthy, yet tasty, ready-to-drink (RTD) alternative to sugary juices, sodas and sports drinks, it says.
Just Ice Tea hits shelves this month at retailers nationwide
September 20, 2022
Co-founders of Honest Tea Seth Goldman and Barry Nalebuff announced their return to the bottled tea business alongside celebrity Chef Spike Mendelsohn with the launch of Just Ice Tea, a ready-to-drink organic iced tea brand focused on sourcing simple ingredients and Fair Trade Certified teas and sweeteners.
This year’s State of the Industry report on the U.S. tea market notes that as the overall beverage market is adjusting to the impact of the pandemic, refrigerated, ready-to-drink (RTD) tea segments drive growth.
With the impact of the pandemic forcing the beverage market to adjust, experts note that, the tea and ready-to-drink (RTD) tea category have already begun recalibrating.
Over the past year, as many habits were disrupted, many new ones formed in their place. Due to the pandemic, drinking tea has become one of those new habits for many, as consumers seek functionality and immunity support from the teas they consume.
Bonne Maman, a brand of Premium Preserves, announced the newest addition to its family: Bonne Maman Herbal Teas. Hand-picked and organically crafted, the newest additions are available in five distinct blends: Dream, Contentment, Vitality, Serenity and Sweet Delight.