Infinium Spirits continues to expand its portfolio, footprint internationally
March 22, 2021
Infinium Spirits officially announced the relocation of its corporate headquarters to San Diego, right in the heart of the Gaslamp Quarter, at 5th and Market.
2 high-speed can lines will support capacity of 25+ million canned beverages
March 19, 2021
To support New York-based Diageo North America’s growth strategy in the ready-to-drink (RTD) category, the company announced plans to expand its manufacturing footprint and install two can lines at a new facility in Plainfield, Ill. With an investment of approximately $80 million, the site will have the capacity to produce more than 25 million cases of RTDs a year, including Smirnoff seltzers and the newly launched spirits-based RTD cocktails from Crown Royal and Ketel One Botanicals.
After a successful top-market rollout in 2020, RumChata Limón now will be on shelves across the whole country. The announcement coincides with the launch of two additional sizes for the brand, a 375-ml bottle and a three-pack of 100-ml bottles.
From the rise of the "home premise" to consumers embracing new flavors and no/low ABV spirits, Bacardi Limited’s 2021 Trends Report provides insights into what will drive trends this year.
Crook & Marker announced the launch of its latest innovation ― Lime Margarita ― a premium canned cocktail made with pure Blue Agave Tequilana and all natural ingredients.
Bottle designed by artist Ashley Price, known as Pinklomein
March 5, 2021
Just in time for International Women’s Day (March 8), Van Gogh Vodka will release a limited-edition hashtag #GoghGirl bottle designed by artist Ashley Price, known as Pinklomein in the art world.
Featuring Meek Mill and Leslie Grace, video include consumer submissions
March 4, 2021
Following a worldwide call for voice and dance submissions in November, BACARDÍ rum debuted the official music video and full song for the first-ever remake of global hit single “Conga” Feat, Meek Mill and Leslie Grace, produced by Boi-1da.