In an effort to offer greater value to consumers, Drink Chia LLC increased the package size of its same-named omega-3 superfood drink from 8 to 10 ounces.
Kwass’Up, a new non-alcohol malt beverage brand by Pure Ally, Ft. Lauderdale, Fla., showcased its adventurous side by sponsoring this year’s Coney Island Polar Bear Club New Year’s Day Swim.
In Fred Heatherton’s novelty song, “I’ve Got a Lovely Bunch of Coconuts,” the composer depicts a showman prodding people to play a game involving coconuts in order to make him rich.
When BodyArmor Chief Executive Officer Lance Collins was preparing to launch a new beverage line in early 2011, he wanted to come back into the beverage industry with something special that would be the next evolution in nutrient-enhanced drinks.
Dairy alternative drinks are becoming so mainstream that they might soon deserve their own name, says David Sprinkle, research director and publisher of Packaged Facts, Rockville, Md.
Soymilk continues to be the most popular dairy alternative beverage today, Virginia Lee, senior research analyst at Chicago-based Euromonitor International, told Beverage Industry in its November issue.
RSS
