Kraft Heinz is partnering with cream liqueur brand Baileys, a brand of Diageo North America, to launch the non-alcohol Baileys Ready-to-Drink Cold Brew Coffee in cans.
As consumers increasingly become in tune with their health, botanical ingredients are straying beyond the beauty industry and moving into the beverage market.
As bars and restaurants see a growing sect of consumers abstaining from alcohol beverages, operators are getting creative with their drink menus in order to encourage consumers to visit the establishment but for an alcohol-free evening.
Recognizing the evolution of today’s beer drinker, White Plains, N.Y.-based HEINEKEN USA has made a concerted effort to develop products that fulfill consumers’ beer desires.
As consumers seek out appropriate medical care, many are turning to drug stores to provide them with the necessary prescriptions and products to restore them back to optimal health.
Heineken announced the launch of its latest innovation: Heineken 0.0, an alcohol-free malt beverage that is brewed with a unique recipe for a distinct balanced taste that contains 69 calories in each bottle, the company says.
Alcohol-free malt beverage developed shifting consumer tastes
January 3, 2019
Heineken USA, White Plains, N.Y., is launching its latest innovation: Heineken 0.0, an alcohol-free malt beverage that is brewed with a unique recipe for a distinct balanced taste that contains 69 calories in each bottle.
fairlife LLC, a brand of The Coca-Cola Co., launched fairlife smart snacks, a collection of snack-sized beverages designed to curb hunger in between meals, the company says.