Absolut, a brand Pernod Ricard USA, New York, announced the launch of new ready-to-serve (RTS) and ready-to-drink (RTD) flavor offerings including flavor expansions to both the Absolut Ocean Spray RTD line and Absolut RTD Cocktails.
Kickstand Cocktails announced the launch of its latest innovation: a refreshed flavor portfolio featuring zero carbs, no added sugar and 110 calories in four all-natural flavors.
Independent brand design agency Vault49 shared details of the latest work from its New York studio: an illustration-led design for a new range of canned cocktails by Angry Orchard.
Setting out to create a canned cocktail suited for his personal lifestyle, Gen Zer Will Blum, CEO and co-founder of Bluebird Hardwater, highlights how the brand differentiates itself in a saturated market.
Now, after five years on the market, Tip Top’s portfolio has grown, now with 16 offerings. Its most recent offering is the Whiskey Sour, which launched earlier this month.