Schlafly Beer released its new winter variety pack: Hello Darkness. The 12-pack sampler offers three different styles of dark beers to enjoy in the colder months: Black IPA, Dark Mild, and Doppelbock.
Mingle Mocktails announced the release of its new Sparkler Pack. The festive new variety pack will feature a selection of best-selling flavors from the female-founded mocktail brand.
Truly Hard Seltzer is gearing up for fall festivities by dropping an all-new Truly Hard Seltzer Brunch Pack to help consumers brunch from anywhere. This limited-edition pack will be sold nationwide through the end of the year, while supplies last.
Blake’s Hard Cider launched its new Fully Loaded Imperial Cider Variety Pack. The mixed 12-pack of 12-ounce cans now is available across Blake’s Hard Cider’s expansive distribution footprint.
To kick off the fall season, Samuel Adams released its Beer Fest Variety Pack, containing OctoberFest, Jack-O, Flannel Fest and its flagship Boston Lager.
Angry Orchard, a brand of The Boston Beer Co., has brought back its Fireside Mix Pack, which contains fan-favorite Crisp Apple, Baked Apple Pie, Cinnful Apple, and Green Apple.
The Finnish Long Drink released its new Midnight Sun Variety Pack. Inspired by the natural phenomenon occurring in northern Finland during the summer, where the sun never sets below the horizon for up to four months and remains visible at midnight, this pack showcases flavors that reflect the hues of the Finnish Midnight Sun.
Suntide, a ready-to-drink (RTD) canned mimosa company, is bringing hot new flavors to Northern California this summer with the official launch of its Tropics Variety Pack. The brand’s first variety pack features four tropics-inspired flavors: Passionfruit, Mango, Pineapple and Guava Strawberry.