Fans can unlock prizes through augmented reality egg hunt experience
February 15, 2023
Just in time for spring, Purchase, N.Y.-based PepsiCo, in partnership with Just Born Quality Confections, Bethlehem, Pa., announced its bringing back PEPSI x PEEPS, available now nationwide. Consumers can usher in spring with the one-of-a-kind treat, available for a limited time only, it says.
Limited-edition series to feature unique, authentic tequilas
January 23, 2023
Espanita Double Barrel Reposado Tequila will be the first release from the collection. It has already received a 97-point rating and a Triple Gold Medal from the MicroLiquor Spirit Awards.
Skrewball Whiskey announced the introduction of a festive, boozy peanut butter-flavored Skrewball Eggnog – just in time for holiday celebrations of all kinds, it says.
Loverboy, a fast-growing maker of premium, canned cocktails, sparkling hard teas and spritzes, announced two new martini flavors: Sugar Cookie and Gingerbread, inspired by the festive sweet treats synonymous with the season.
Whiskey brand invites fans to deck the halls with its table-top trees
November 18, 2022
Jameson Irish Whiskey, a brand of Pernod Ricard USA, New York, announced putting a fun twist on its beloved whiskey trees — this time you can buy your very own, it says.
Tea brand, TV channel set to celebrate film release with limited-edition Merry Mint iced tea
November 15, 2022
Pure Leaf Iced Tea, a brand of Purchase, N.Y.-based PepsiCo, announced a partnership with the Hallmark Channel to bring the brand’s “No is Beautiful” campaign message to movie-lovers through a new holiday film “Christmas Class Reunion.” Merry Mint, a limited-edition, mint-flavored Pure Leaf Iced Tea, will simultaneously launch through a social media giveaway for consumers to enjoy while watching the film.