Milo’s Tea Co., Birmingham, Ala., is celebrating National Iced Tea Month (June) with a month of sweet giveaways and recipes to enjoy all summer long.
Ready-to-drink tea can be found in nearly 80% of all U.S. households, the company says, citing Numerator data. And now, the entire month of June is dedicated to celebrating this American staple, where Milo’s, the brand brewing delicious, closest-to-homemade iced tea for three generations, will host weekly giveaways on their Instagram. To participate, consumers can follow Milo’s Instagram page (@drinkmilos), like the giveaway posts, and tag a friend in the comments. Each Monday in June, a separate giveaway will be hosted with the winners announced the following Fridays:
- June 3: A must-have summer staple: Milo’s backpack cooler filled with Milo’s Tea products
- June 10: National Iced Tea Day summer treat supplies: Everything you need to create your own Milo’s Tea popsicles at home
- June 17: The sweetest outfit ever: A $200 shopping spree at Milo’s official merch store
To cap off the celebratory month, one grand-prize winner will have the chance to win an entire year of free Milo’s Teas and Lemonades on June 24.
In addition to the weekly giveaways, the brand will share Milo’s-made recipes all month long. Summer recipes include Milo’s Summertime Iced Tea Mojito, Milo’s Southern Peach Punch, Milo’s Strawberry Basil Iced Tea, and Milo’s Peach Thyme Iced Tea.
“We are honored when our fans invite us to share in the sweet moments of summertime and create joyful memories with their loved ones over a glass of Milo’s,” said Tricia Wallwork, chair and CEO of Milo’s Tea Co., in a statement. “We’re thrilled to celebrate National Iced Tea Month alongside our associates, customers, fans and communities ― the fellowship makes it extra sweet.”