Animal, from the parent company Universal Nutrition, announced the launch of Animal Clear Whey Isolate, a protein supplement designed to offer a refreshing alternative to traditional whey proteins.
With its complex formulas helping consumers further their pursuit of a healthier lifestyle, the functional beverage market has thrived. Detox drinks have benefited from this interest, but is not without its challenges.
Glanbia Nutritionals, Chicago, introduced OptiATP, a new optimized form of Adenosine 5-Triphosphate that is stable in low pH/high acid and high heat ready-to-drink beverage processing environments.
Today, as more consumers continue on a functional beverage course, experts note that as such, many are turning to performance beverages to help manage their overall well-being.
Cheribundi announced the launch of its 32-ounce Pure Concentrate to broaden the brand’s already extensive portfolio. Designed for recovery both off and on the field, the 32-ounce concentrate serves as an extension of the brand’s already successful single-serve concentrate launch and expansion efforts during the past year, it says.