NOCCO, a branched-chain amino acid (BCAA) beverage company, kicked off its partnership with Battle Cancer, a mass-participation fitness competition that raises money for cancer charities around the world.
Regatta sponsoring Tucker Thompson’s speaker series
June 3, 2020
Regatta Craft Mixers, Locust Valley, N.Y., is proud to announce the brand has signed as the official craft mixer of New York Yacht Club American Magic, an official challenger for the 36th America’s Cup.
Food and Beverage Marketing Experts at THP took a gaze into their culinary crystal ball to forecast the ingredients, flavors, and culinary techniques chefs, brands, and industry leaders from around the globe will be leveraging in the year to come!
As a follow up to National Wine Day (May 25), St. Louis-based WINESTIQ announced that it will release a “by the bottle” offering of its “swizzle stick,” which helps remove sulfites from wine by transitioning them to sulfates.
Budweiser, a brand of St. Louis-based Anheuser-Busch, launched a new interactive live music and storytelling series called “Budweiser Rewind.” On May 16, the domestic beer brand kicks off this new series starting with Black Eyed Peas performing live from its hometown of Los Angeles. Fans can tune in to watch on YouTube.
Water brand will commemorate achievement with March 15 web event
April 24, 2020
Boxed Water Is Better, Holland, Mich., has planted 1 million trees in partnership with the National Forest Foundation (NFF) as a part of their ongoing commitment to support the planet and sustainability efforts.
Artificial intelligence (AI) is improving business outcomes and creating competitive advantages for leading beverage brands. Although the technology itself is complex, its proliferation is easy to understand: operational efficiencies, market and product data collection simplification, supply chain optimization, increased transparency and sales activity enablement.