House decorated in Budweiser cans gets endless “cold ones”
November 5, 2020
A house decorated almost entirely with Budweiser cans recently sold, and Budweiser has agreed to keep the fridge there stocked with its beer as long as the owner preserves the decor.
Elevated juice blend reminiscent of “Dia De Los Muertos”
November 4, 2020
Monster Energy’s Juice Monster Mango Loco earned Nielsen’s BASES Top 25 Breakthrough Innovation honors in 2020 as a top CPG brand that has connected with consumers.
Using 800 used plastic water bottles and rPET plastic sheeting, artist Anne Marie D’Agostino designed a one-of-a-kind Tesla electric Cybertruck for National Drive Electric Week (Sept. 26).
“The Fowl Life” Single Barrel whiskey to further fundraising for conservation groups
November 2, 2020
Jack Daniel’s Tennessee Whiskey has signed a multi-year partnership with outdoorsman Chad Belding to raise awareness around the environment and sustainable ingredients.
CAPRI SUN promotes healthy hydration, disappoints kids everywhere
October 19, 2020
CAPRI SUN has released a video clip showing kids tasting their new release for the first time: purified water, in its traditional style of juice pouch.
All-American whiskey Early Times to honor Top 10 dogs
October 16, 2020
All-American whisky Early Times conducted a nationwide search for its Top-10 All-American dogs, receiving more than 16,000 responses. The winners will be featured on a 2021 calendar, as well as on a billboard in their hometown.
Made for Football Watching campaign brings fans together
October 15, 2020
Pepsi’s Made for Football Watching multi-channel media campaign aimed to connect to fans from all over the world who watch the game from their homes by providing digital interactive features, activities and game-watching supplements to this year’s NFL watch experience.
Brand pours drinks at fundraising concerts to support hospitality industry
October 14, 2020
Weed Cellars was onsite at this year’s Hospitality Tour, pouring drinks as part of the event that raises money to support those in the hospitality industry who are struggling due to COVID-19.
Partnership donates 1 percent of profits for accessible, safe drinking water
October 13, 2020
Kinderfarms' Kinder For Life social media challenge is raising awareness of and funds for cleaner, safer drinking water for those in need, partnering with Change.org to make the effort successful.