The popular Wine Lovers' Advent Calendar is returning nationwide for its third year, after selling out within weeks both years prior. Available from Direct Wines Inc., South Norwalk, Conn., the Wine Lovers’ Advent Calendar contains 24 187-ml bottles of wine.

Miller Lite, a brand of Chicago-based Molson Coors Brewing Co., is launching the Cantenna, a reception device on the market that serves up football straight to fans' living rooms. The latest can-novation is a game-watching solution for all the cord-cutters and cord-nevers out there.

Operation Gratitude ships beverages, snacks and treats to first responders, National Guard members and deployed troops to express thankfulness. 

Jones Soda Co. kicked off its 25-year celebration by reuniting with skateboarder Tony Hawk and hitting the road in a fully wrapped Jones-branded RV carrying Hawk to promote the hashtag #ItsMyCraft. 

Moet Hennessy and nonprofits are working together to provide assistance to help restaurants in the New York City area safely transition to outdoor dining throughout the city.

Jägermeister, the NHL, and Men In Blazers on Ice are combining efforts to launch a sweepstakes that benefits hockey fans by providing prizes to help upgrade their game-watching experience this season.

Tea North tea brand and artist Lindsey Stirling are teaming up to provide aid to families impacted by COVID-19 and the relative difficulties it’s caused for many. 

For wineries and independent craft spirit and beer producers, taprooms, tasting rooms and tours have long encouraged trial and experimentation, helping these entrepreneurs become beacons of community and camaraderie. Yet, to drive sales during the past six months, beverage brands have been forced to pivot and use other avenues such as eCommerce and direct-to-consumer (DTC) shipping with overall positive results.

Sparkling Ice announced its Cheers to You Town Beautification Program, an extension of its June Cheers to Heroes campaign. 

Juicy Juice has launched its 100% Thankful Teacher Contest to reward educators with more than $30,000 in prizes.