More and more shoppers today are exploring the eCommerce channel for beverage purchases as awareness and accessibility are making it easier to navigate.

As consumers are spending less on discretionary items and more on essentials, experts note that mass merchandisers are capitalizing on value, variety and services.

Austin, Texas-based Union, a data-driven hospitality engagement platform, has released a new OnPrem Insights report covering consumption trends for the months of October, November and December, known within the beverage industry as the “O-N-D” period.

As today’s consumers look to maximize their dollars on nutritious food and beverages, experts highlight how natural and organic retailers can capitalize on health and wellness trends.

Los Angeles-based Full Glass Wine Co., a brand acquisition and management firm focused on direct-to-consumer (DTC) wine, announced the acquisition of Wine Insiders from DRINKS, the pioneering and leading operating system for alcohol eCommerce. The acquisition of Wine Insiders marks the second DTC wine brand purchased by Full Glass Wine Co., founded earlier this year by alcohol industry veteran Louis Amoroso and entrepreneur Neha Kumar, following its purchase of the DTC operating assets of wine and lifestyle brand Winc.com from AMASS Brands Group.

DoorDash, San Franciso, and ALDI, Batavia, Ill., expanded their partnership, announcing that consumers can now order on-demand alcohol delivery from more than 1,200 ALDI locations across 21 states on DoorDash. With the addition of ALDI, nearly 80% of DoorDash consumers now can access alcohol through safe, age-verified delivery.

Gopuff, Philadelphia, and Juvee, an energy drink created by Sam Keene and Matt “Nadeshot” Haag, founder of 100 Thieves, a premier gaming organization and lifestyle brand, announced the launch of their co-branded flavor, Peachy Mangopuff. 

Although convenience stores are facing challenges such as a decrease in commuting replaced by work from home, labor shortages and inflation, experts note that in-store sales are playing a key role in the channel’s growth.

Consumers’ quest for value as inflation and other factors are impacting grocery bills has helped club stores become an attractive solution for shopping needs.

Within the foodservice channel operators have handled the pressures of inflated food and real estate costs, as well as face labor issues within the industry.