Beverage-makers are seeking out inspiration across all aspects of the shopping experience to develop merchandising sets that will help their products stand out from the crowd.
The Coca-Cola Co., Atlanta, announced the launch of Coca-Cola Flex powered by Freestyle, a new beverage dispenser that offers an enhanced guest experience while reducing operational complexity. The next-generation dispenser debuted at the 2023 National Restaurant Association Show in Chicago.
Beverage wholesalers, retailers, restaurants and manufacturers are seeing how digital solutions can enhance operations to deliver a positive engagement with today’s consumers.
As consumer behavior has changed significantly since the onslaught of the COVID-19 pandemic, inflation is having a momentous impact on drug and dollar store channels, experts note.
Investment will enable DTC provider to continue growth, support fulfillment model
January 25, 2023
Speakeasy Co., San Diego, an eCommerce platform for alcohol brands, has received funding for its third seed round, with $6.8 million raised. The funding was led by InvestBev, an investment firm in the industry, with a portfolio including Siempre Tequila and Fyllo.
Limited-edition frozen drink latest addition to Slurpee varieties
January 13, 2023
7-Eleven Inc., Irving, Texas, announced the newest addition to the Slurpee drink lineup: Vitaminwater Zero Sugar LOOK Slurpee. A blend of blueberry and hibiscus flavors, this sugar-free frozen drink is available now at participating 7-Eleven, Speedway and Stripes stores for a limited-time only.
A new beverage-top printer was recently released by Ripples. The Ripple Maker II Pro features food technology with naturally changing print colors that quench rising consumer demand for novel drink experiences, the company says.
Agreement adds Boisson’s catalog of 125 non-alcohol brands
January 4, 2023
Boisson, New York, announced its availability on beverage alcohol eCommerce shop Drizly to deliver elevated non-alcohol (NA) beverages to consumers throughout the nation, it says. Through this collaboration, consumers across the United States now can shop Boisson’s wide range of NA beverages on the Drizly app or web experience.