Cocktail culture, consumer experimentation and mixologist innovations are the core cocktail mixer growth-drivers, and younger legal-drinking-age consumers are at the center of these trends.
Miami-based Drinkfinity, a venture of PepsiCo Inc., announced the launch of its new, self-titled personalized beverage designed to fit the individual lifestyles of today's busy go-getters. With Drinkfinity, people can "Peel, Pop and Shake" to combine the dry and liquid ingredients contained in portable pods with water in a specially designed, reusable, BPA-free vessel, and create beverage blends in a variety of flavors, the company says.
Dannon, a brand of White Plains, N.Y.-based DanoneWave, is announcing the addition of new Activia Dailies, a line of probiotic, low-fat yogurt drinks, to its portfolio of probiotic offerings. Like all Activia products, these 3.1-ounce drinks feature Activia's billions of live and active probiotics, but in a smaller serving size, making it more convenient to get probiotics on-the-go, the company says.
Product line now available in New York through partnership with Big Geyser
February 6, 2018
Los Angeles-based Rosa Foods Inc., the makers of Soylent, announced the brand’s retail expansion in New York with a long-term strategic distribution agreement with Maspeth, N.Y.-based Big Geyser Inc.