The creamers and dairy drinks market has remained relevant thanks to personalization, plant-based options and health and wellness trends, experts share.
Entertainment icon and entrepreneur Snoop Dogg announced a strategic investment and partnership with Harmony Craft Beverages, Los Angeles, to launch Iconic Tonics, a premium functional beverage brand aimed at redefining adult beverage alternatives.
Crystal Light, a brand of The Kraft Heinz Co., Chicago, announced the launch of Crystal Light Vodka Refreshers, offering an alternative to hard seltzers and traditional vodka sodas.
ROAR Organic, Bethlehem, Pa., is turning up the flavor with the launch of its new Dragon Fruit Punch, now available in their organic ready-to-drink lineup. ROAR also announced it is teaming up with Plastic Bank.
Global icon and entrepreneur Paris Hilton and her next-gen media company 11:11 Media partnered with Vitapod to launch an exclusive new product line, resulting in a collection of drink pods that deliver essential nutrients along with minerals and polyphenols.