Consumers are ‘drinking less but drinking better,’ Technomic reports
December 2, 2013
Premium adult beverages are providing momentum to the on-premise channel, according to Chicago-based Technomic Inc.’s 2013 BarTAB Report. Although the channel is slowing overall as consumers control their spending, higher-priced spirits and beers are growing in restaurants and bars, Technomic reports. In 2012, the on-premise channel grew in 0.7 percent in total volume to reach 1.9 billion gallons, and sales rose 3.5 percent to $97.3 billion, it reports. However, Technomic projects there will be slight declines in volume but continued dollar growth in 2013 and 2014.
Los Angeles-based Drinks Americas Holdings Inc.’s Day of the Dead craft beer now is available on-premise at the Walt Disney World Resort in Orlando, Fla. The authentic Mexican beer, which is brewed at Mexican-owned brewery Cerveceria Mexicana, now is part of the beverage lineup at the Mexico Pavilion in Epcot.
Third-annual Black Friday craft beer available one day only
November 21, 2013
For the third year in a row, Milwaukee-based Lakefront Brewery Inc. is celebrating Black Friday with a limited-edition beer. The special brew, Black Friday Imperial India-Style Black Ale, will be available at the brewery on Nov. 29 only.
On-premise ale and cider sales were on the rise in the third quarter of 2013, reports Restaurant Sciences LLC, Newton, Mass. Ale sales grew 2 percent and cider sales grew 39 percent compared with the prior-year period, it reports. Comparatively, nationwide on-premise lager sales were down 7 percent compared with the third quarter of 2012, it adds.
Heineken USA introduced limited-edition Masquerade packaging for its Dos Equis Lager and Dos Equis Ambar brands as part of its Masquerade program for the fall season.
Nine new partners form network in brand’s 35th state
October 14, 2013
Fort Collins, Colo.-based New Belgium Brewing signed deals with nine wholesale partners to distribute its beer in Ohio starting Dec. 16. New Belgium’s 22-ounce Fat Tire, Ranger India Pale Ale (IPA), seasonal release Accumulation White IPA and Lips of Faith beers will be available throughout the state as a result of the new partnerships. Some draught offerings might come online in the initial rollout as well.