Bottled Water

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Novato, Calif.-based CG Roxane LLC, maker of Crystal Geyser Alpine Spring Water announced its Thirst for Progress campaign. The initiative includes a series of creative shorts dedicated to promoting hydration and sustainability throughout the summer season.

The Clearly Food & Beverage Company ULC, producer of the Clearly Canadian line of flavored sparkling waters, now offers six-pack SleekCans of its Originals and new Zero Sugar flavors.

This year’s State of the Industry report on bottled water examines consumer trends contributing to category performance.

PepsiCo, Purchase, N.Y., has published its 2023 progress report on Environmental, Social and Governance (ESG) results. The 2023 ESG Reporting Suite includes the ESG Summary, ESG Topics A-Z and the ESG Data Hub, providing a detailed update on pep+, its global transformation program that seeks to drive long-term business performance and value.

Primo Water Corp., Tampa, Fla., and an affiliate of BlueTriton Brands Inc., Stamford, Conn., announced the entry into a definitive agreement to create a leading North American pure-play healthy hydration company in an all-stock transaction that was unanimously approved by their respective Boards of Directors.

Los Angeles-based ZenWTR, renowned for its premium vapor distilled alkaline water, and Travis Kelce, three-time Super Bowl champion, have joined forces to unveil a new national campaign: Find Yours.

Joyburst announced an exclusive beverage collaboration with Disney and Pixar. As part of this collaboration, Joyburst also will rollout new promotional packaging featuring characters from “Inside Out 2” in three flavors: Peach, Watermelon, and Strawberry-Lemonade. 

Inspired by traditional aguas frescas, Frutitas Agua Fresca, a brand of BlueTriton, introduced Frutitas, available in Mango Pineapple, Strawberry Citrus, and Coconut Lime flavors.

Waterloo Sparkling Water, Austin, Texas, announced three new flavors with the launch of its All Day Rosé, Pi-Ño Colada and Mojito Mocktail Sparkling Waters. 

Sparkling Ice is rolling out all new packaging labels on its iconic bottles. The refreshed label prominently positions a bold, clean, and more modern-looking Sparkling Ice logo above the familiar fruit-filled ice cube.