Essentia Water is taking hydration to the next level with all-new Essentia Hydroboost, the brand’s first-ever flavored and functional water innovation designed to keep consumers hydrated while pursuing their goals, it says.
Essentia Water, an ionized alkaline water, is now the Official Alkaline Water of the Brooklyn Nets. This partnership, the brand’s first with an NBA team, begins with the 2023-24 NBA season and promises to keep Nets players and Barclays Center attendees hydrated and resilient with ionized alkaline water for years to come.
Brown featured in brand’s latest ‘Stop for Nothing’ campaign series
March 7, 2023
Essentia Water announced a new partnership with Emmy-nominated actor and producer Millie Bobby Brown. Brown will be featured in an upcoming installment of Essentia's “Stop for Nothing” campaign series, which highlights how she balances her many roles by taking a moment to hydrate and recenter.
Essentia Water and House Wine partnered to release the Essentia Water & Wine box, a side-by-side combo of Essentia Water and House Wine. Each limited-edition Water & Wine box includes both red and white wine, with the equivalent of four standard 750-ml bottles each of House Wine Sauvignon Blanc and Original Red Blend.
Campaign features dynamic roster of athletes, entertainers
May 2, 2022
Essentia Water, Bothell, Wash., launched a new campaign featuring NBA basketball star Jimmy Butler, NFL quarterback Justin Fields, and multi-platinum singer-songwriter Tate McRae. A continuation of its Stop for Nothing campaign, which launched in 2021, this new creative focuses on maintaining resilience by taking a moment to pause and hydrate, the company says.
Interior packaging uses 80% less plastic than 8 1-liter bottles by volume, company says
September 7, 2021
Essentia Water, Bothell, Wash., introduced a large format offering of its ionized alkaline water: the Essentia Water 2 Gallon Box. Developed in response to increased consumer demand for larger format options, the 2 Gallon Box does not compromise on taste or hydration and is a more sustainable alternative to single-use bottles, the company says.
High-pH water brand launches 6-packs of 500-ml bottles
May 26, 2021
Essentia Water added a six-pack of 500-ml bottles to its premium water lineup in direct response to increased consumer demand for multipack options during the COVID-19 pandemic.
Acquisition part of company’s transformation of its global water business
March 9, 2021
Nestlé USA, Arlington, Va., announced that it has acquired Essentia Water, Bothell, Wash. Essentia pioneered ionized alkaline water more than 20 years ago and is a leading brand in that space in the United States. This transaction is part of Nestlé's continued transformation of its global water business, which was announced in June 2020. The company is sharpening its portfolio to focus on international premium and mineral water brands and healthy hydration products, such as functional water.
Bottled water brand begins next wave of COVID-19 relief for 2021
February 22, 2021
Essentia Water, Bothell, Wash., announced that it contributed more than $1 million to key initiatives in 2020, through its Believe+ Corporate Social Responsibility (CSR) Platform.
Bottled water has been the year-over-year success story in the North American beverage market. During that time, Essentia Water has pioneered the creation of the high-pH alkaline water segment.