As the Barbiemania continues, PATH Water has launched a limited-edition Barbie bottle in partnership with Mattel. The bright pink, refillable water bottle now is available exclusively on PATH’s website, while supplies last.

Inspired by the upcoming film “Glass Onion: A Knives Out Mystery,” White Claw Hard Seltzer and Netflix teamed up to create a limited-edition murder mystery game: Crack the CLAW. Much like Glass Onion, the dangerously fun game mirrors a good old-fashion whodunit: you can lie and deceive as a murderer, or channel your Benoit Blanc to uncover the murderers among you.

Boxed Water Is Better is teaming up with Universal Products & Experiences to offer renewable packaged water as a part NBCUniversal’s efforts to help reduce plastic waste. Launching in March 2023, the Jurassic World-inspired Boxed Water collection will be available in grocery store locations in the United States.

Just in time to ring in holiday cheer, BrewDog unveiled: It’s A Beaut, a festive Pecan & Toffee Stout inspired by the iconic movie “National Lampoon’s Christmas Vacation.”

Pure Leaf Iced Tea, a brand of Purchase, N.Y.-based PepsiCo, announced a partnership with the Hallmark Channel to bring the brand’s “No is Beautiful” campaign message to movie-lovers through a new holiday film “Christmas Class Reunion.” Merry Mint, a limited-edition, mint-flavored Pure Leaf Iced Tea, will simultaneously launch through a social media giveaway for consumers to enjoy while watching the film.

BLK & Bold, Des Moines, Iowa, announced its partnership with Marvel Studios that will debut the brand’s limited-edition BLK & BOLD Black Panther: Wakanda Forever coffee in celebration of the upcoming Black Panther sequel. The collaboration includes a variety of special-edition Black Panther: Wakanda Forever-themed products with reimagined packaging that highlights fan-favorite Black Panther characters.

G FUEL, a brand of West Babylon, N.Y.-based Gamma Labs, developed a new Collector's Box in collaboration with Warner Bros. Pictures to celebrate the release of “The Matrix Resurrections,” now playing in theaters and streaming on HBO Max. 

G FUEL released a new variety: Flavor Bombs. The new G FUEL flavor is available in 16-ounce cans gfuel.com and will be sold in select stores in the United States. 

G FUEL is releasing two new G FUEL Sparkling Hydration flavors: Black Cherry and Kiwi Strawberry. The launch coincides with Disney's "Star Wars: The Bad Batch," an original Disney+ animated series that made its debut May the fourth, also known as Star Wars Day.

Partnering with Paramount Pictures’ “A Quiet Place Part II,” Boulevard Brewing Co. released new packaging for its award-winning Tank 7 beer. the limited-edition four-pack of 16-ounce cans featuring imagery tied to the 2018 thriller, which is scheduled to hit theaters March 20 nationwide.