Dr Pepper Snapple Group, Plano, Texas, collaborated with Marvel Entertainment for a limited-edition collectible can series, an online game and a new commercial organized around the upcoming feature film “Marvel’s The Avengers.”
Hangover Joe’s teamed up with Warner Bros. to roll out Hangover Recovery Shots featuring images of characters from the hit movie “The Hangover” printed on the bottles.
H2O, Weston, Fla., a natural spring water packaged in a paper carton, announced a marketing partnership with the Paramount Pictures/Nickelodeon Movies animated feature film “Rango,” which opened on Friday. The