How a beverage is packaged and deciding the type of packaging material — glass, aluminum or plastic — is a critical part of the equation for beverage-makers. Among the factors that should be considered is sustainability, smaller packaging sizes, and lightweighting.
With brands competing to establish a foothold and capture consumer loyalty, beverage manufacturers utilize packaging as their first means of standing apart from competitors and reaching consumers. As such, brands are approaching packaging design with more mindful regard to function, visual excellence, environmental impact and brand integrity.
Packaging celebrates brand’s German heritage and tradition
April 12, 2020
For the first time, Weissbier, a brand of Hacker-Pschorr, Munich, is available in 16.9-ounce cans in the United States. The new lightweight cans now come in a four-pack and feature an updated look that celebrates the brand’s heritage, tradition and superior taste, the company says.
High viscosity blades produce thick gels, pastes and semi-solids
March 26, 2020
Charles Ross & Son Co. offers a double planetary mixer and discharge system, model DPM/DS-4S, which is available in a “super sanitary” turnkey configuration that features a common stainless steel workbench for the mixer and a matching discharge system, the company says.
Machine measures metal exposure inside beverage cans
March 16, 2020
Wilkens-Anderson Co. offers its new Digital Enamel Rater III for fast, accurate quality inspection measurements of the enamel coating on the inside of food and beverage cans. The device displays an index of the metal exposure due to incomplete enamel coverage on a digital LED display.
AB InBev to leverage KeelClip on Bud Light and Stella Artois in UK
February 10, 2020
Designed for aluminum cans, the KeelClip offers sustainability advantages and merchandising benefits as compared with other packaging options, the company says.
Craft brewery able to add size thanks to new canning equipment
January 17, 2020
The new cans are made possible thanks to a new CFT rotary canning line in Urban South’s packaging department, which allows the canning equipment to easily switch between filling cans of different sizes.