The Coca-Cola Co.’s smartwater brand expanded its portfolio with the release of smartwater sparkling. 

In the beverage market, one can see the recent success within the sparkling/mineral bottled water market.

Inspired by a consumer-driven social media initiative that gave fans the power to choose its next beverage flavor, Talking Rain Beverage Co.’s Sparkling Ice line announced the release of a new flavor at NACS 2015. 

Bottled water has come a long way in its lifetime, and today, consumers are choosing this natural, healthy beverage more than ever. Industry experts even speculate that the category could grow larger than the carbonated soft drink (CSD) category by the end of the decade.

Sanpellegrino Sparkling Fruit Beverages, a brand of Stamford, Conn.-based Nestle Waters North America, will bring its The Life Deliziosa campaign to life by through a pop-up citrus grove in the heart of New York City. The event will transport guests to the sunny Italian coast as they walk through groves of citrus trees while sipping on Sanpellegrino Sparkling Fruit Beverages, the company says.

 As summer temperatures steadily rise, so does the outlook for the bottled water market. 

After being out for the past few weeks on maternity leave, I am happy to be back at Beverage Industry. The birth of my first child definitely was a time for celebration in our family. However, I still was too exhausted to join in the festivities.

Americans' consumption of water has increased by more than 68 million 8-ounce servings in less than a year, according to research conducted by the Natural Marketing Institute (NMI), Harleysville, Pa.

Vancouver, Canada-based Clearly Canadian announced it is officially making its return to household fridges and coolers everywhere this summer thanks to the resounding support from its fans, the company says. With over 30,000 cases already pre-sold on the ClearlyCanadian.com, the flagship Canadian beverage brand recently announced the launch of its Indiegogo campaign, which will enable even more fans to get in on the action, support production and pick up a case or two, it says.

Following a consumer vote on Facebook, Unique Beverage Co. LLC’s Cascade Ice sparkling water brand  launched its latest flavor: Strawberry Orange Mango.