As consumers have taken a greater interest in their immune system, beverage manufacturers are turning to staple ingredients like citrus to deliver the healthy halo that consumers desire.
Hemp and cannabis infusion technology company Vertosa has teamed with Pabst Labs, the newly formed licensed cannabis company producing ready-to-drink beverages under the Pabst Blue Ribbon (PBR) name.
As a long-running leader in alcohol and non-alcohol beverage applications, citrus continues to remain at the top of consumer preference thanks to its perceived better-for-you traits and complementary taste profile.
Dogfish Head Craft Brewery, an operating unit of The Boston Beer Co., has joined forces with Belgium’s Brouwerij RODENBACH to release Vibrant P’Ocean, a 4.7 percent alcohol by volume (ABV) blended sour ale.
Created with 100 percent I.G.P.-certified Sorrento lemons, PèpeCello is an all-natural lemon, cold-process maceration liqueur handcrafted in small batches in Sorrento, Italy.
Doc Pepe's Lab has released a Barrel-Finished Manhattan and an Old Fashioned blend, each of which are blended by hand, are 36 percent alcohol by volume and are available in 1.75-liter, 750-ml and 375-ml sizes.
Although much attention is directed toward emerging ingredients, suppliers note that health-and-wellness goals also have benefited staples like citrus.