Following a rather lackluster 2009, when new beverage introductions plummeted nearly by half, the number of new beverages appearing on U.S. store shelves increased slightly in 2010.
Odwalla to roll-out PlantBottle, Muscle Milk goes to college and V8 freshens up. FRS Co., Foster City, Calif., has enhanced its FRS Healthy Energy ready-to-drink beverages with a new look.
Quality, versatility, capability and customer service lead priorities. Whether their priorities are summed up by quality, versatility or capability, the bottom line for beverage co-packers is that customer service is No. 1 on their list.
The Institute of Food Technologists held its annual meeting and food expo in Chicago in July, featuring many flavor, color, sweetener, protein and fortification innovations.