Heineken USA announces it is doubling its investment in the slim-can segment in 2015.

At the beginning of a new year, it’s customary to look forward and imagine the future. In keeping with that tradition, let’s fast-forward five years into the future to look at the challenges and opportunities that managers will face with their 2020 fleets.

Jammin Java Corp.’s Marley Coffee is working with its single-serve coffee partner and investor Mother Parkers Tea & Coffee to launch this month a new version of the Marley Coffee RealCup capsule that will be compatible with Keurig Green Mountain’s Keurig 2.0 brewer.

In the beverage market, brand owners are changing the rules when it comes to packaging.

Honest Tea, an independent operating unit of The Coca-Cola Co., reported that it recycled 108,704 containers at its Great Recycle events, which took place throughout the country during Earth Month in April.

Why do shoppers choose to buy one drink instead of another in a supermarket? Is it the design, the brand, the label, the package material or the drink itself? For most consumers, the reality is that the final decision often is the result of several considerations.

Hamilton, Bermuda-based Bacardi Ltd. understands how crucial recycling is on the island home of the world’s largest rum distillery, which is based in Catano, Puerto Rico. Every year the Bacardi rum facility recycles more than 4 million pounds of material.

In celebration of Earth Day on April 22, the American Beverage Association (ABA), Washington, D.C., highlighted the environmental initiatives of the U.S. non-alcohol beverage industry that it supports.

Because water is key to its production processes, Hamilton, Bermuda-based Bacardi Ltd. has set new goals through its “Good Spirited” global sustainability program in order to become more ecologically responsible for the production of its flagship brand, Bacardi Rum, it says.

American Summits now offers its mountain spring water in a 12-ounce recyclable glass bottle with a twist-off cap.