With health and wellness trends continuing to prompt innovation across beverage categories, experts highlight how the sports and recovery drink markets are catering to consumers’ evolving need states.
The creamers and dairy drinks market has remained relevant thanks to personalization, plant-based options and health and wellness trends, experts share.
Lifeway Foods Inc., a leading U.S. supplier of kefir and fermented probiotic products, announced the release of 10 new innovative flavors to its on-the-go 8-ounce line of organic kefir.
Chobani LLC, New Berlin, N.Y., launched its first-ever shelf-stable low-fat dairy milk: Chobani Super Milk. This latest product innovation is nutrient rich and is made specifically to be donated to support people impacted by disasters as well as help some of the most vulnerable in Chobani’s hometowns, the company says.
Rockin’ Protein made by Shamrock Farms announced that it is introducing a new addition to its refrigerated dairy case lineup: the Chocolate Rockin’ Protein 4-Pack. The multipack made its debut in Harris Teeter stores and has expanded to additional retailers nationwide.