This holiday season, San Francisco’s Hotaling & Co. Distiller is transforming its Christmas Spiced Ale from 2011 into Old Potrero Christmas Spirit.

Skrewball Peanut Butter Whiskey, a brand of Pernod Ricard USA, New York, announced a partnership with rapper Yung Gravy to “Skrew the usual” holiday traditions. For a limited time, Skrewball and Yung Gravy are releasing a limited-edition Skrewball Baster Set, “because nothing screams holiday tradition more than mom’s turkey baster.”

This football season, Fireball Whisky, Louisville, Ky., is literally transforming tears into cheers by collecting human tears at big rivalry games to create a game-changing, limited-edition whisky: Crierball.

Bruichladdich Distillery announced the release of its next Octomore series: Octomore 15. 

Uncle Nearest Inc., the makers of Uncle Nearest Premium Whiskey, announced the arrival of Nearest Green Tennessee Whiskey. 

American Metal Whiskey, an extension of American Metal Customs shop celebrated for its custom cars and motorcycles, unveiled its new whiskey innovation: The Disciple. 

Beyoncé Knowles-Carter has joined forces with Moët Hennessy, a subsidiary of LVMH, to create SirDavis, a new whisky. The first-of-its-kind joint venture reflects a shared vision between Knowles-Carter and Moët Hennessy, two vanguards of culture and craft, around the future of American whisky.

Von Payne Spirits, Clearwater, Fla., announced its strategic partnership with Lipman Brothers, Nashville, Tenn. This collaboration marks a significant milestone for Von Payne Spirits, bringing its Black Currant-infused whiskey to the Volunteer State, it says.

Natterjack Irish Whiskey introduced The Mistake, an innovative whiskey that marries both Irish and American aging techniques. 

Uncle Nearest Premium Whiskey, Shelbyville, Tenn., is set to launch its “Lost Chapter” series. The collection of limited-edition whiskeys will give consumers access to unreleased chapters of Uncle Nearest Founder and CEO Fawn Weaver’s acclaimed book, “Love & Whiskey: The Remarkable True Story of Jack Daniel, His Master Distiller Nearest Green, and the Improbable Rise of Uncle Nearest.”