In celebration of Equality Day (Aug. 26) and women’s right to vote, Johnnie Walker’s Jane Walker brand partnered with activist celebrities to host inspiring TV conversations and released custom T-shirts to encourage women to vote.
Women are continuing to lead in the beverage industry. Some of note include Mikalia Ulmer, a young 15-year-old CEO who founded a lemonade company, and Stephanie Macleod of John Dewar and Sons, who was the first woman to win the prestigious Whisky of the Year award.
Professional Bull Riders and Rodeo associations benefit from fund
August 4, 2020
Pendleton Whisky is donating $100,000 to help Professional Bull Riders, the Women’s Professional Rodeo Association and others unable to work due to the COVID-19 crisis.
Limited-edition Eric Church Single Barrel Tennessee Whiskey hits shelves in August
July 31, 2020
The Jack Daniel Distillery, Lynchburg, Tenn., released a special limited-edition Eric Church Single Barrel Tennessee Whiskey in celebration of its long-time friendship with the country music superstar.
Taste, convenience and pandemic impact alcohol sales
June 24, 2020
Swings and shifts are impacting the wine and spirits markets are ongoing, with recent trends influenced by everything from preference and packaging to taste and technology, impacting the performance of both categories and driving shifts in the top performers.
Brown-Forman Corp., Louisville, Ky., reported financial results for its fourth quarter and fiscal year, which ended April 30. For the fourth quarter, the company’s reported net sales declined 5 percent to $709 million compared to the same prior-year period.