California-based Barefoot Wine, the Official Wine Sponsor of the NFL, has teamed up with Simone Biles, America’s most awarded gymnast and WAG (wives and girlfriends), for a contest.
Consumers have the chance to win an exclusive, once-in-a-lifetime experience to watch the Green Bay Packers play the Chicago Bears on Nov. 17 with Biles, whose husband plays for the Chicago Bears and formerly played for the Packers.
One lucky fan and three friends will have the opportunity to enjoy the NFL WAG gameday experience with Biles, from pregame sideline access to watching the game in Barefoots ‘BandWAGon Box’ suite. The contest is open to all NFL fans, regardless of team allegiance or their knowledge of the sport.
“I understand that learning about football and wine can feel very overwhelming, but as a fan of the NFL and Barefoot Wine, I can speak from experience that you don’t need to know every sequence in the playbook or grape variety to enjoy both,” Biles said in a statement. “But trust me, the rivalry between Chicago and Green Bay is real and the BandWAGon Box experience is going to be a lot of fun.”
The partnership expands Barefoot’s Bandwagon Box program, which launched last year. The initiative aims to welcome emerging NFL fans to the sport and included a guided tasting with Barefoot winemaker, Jen Wall.
“Last year, we were so excited to show people how wine, like football, doesn’t have to be complicated, and provided our fans with fun food pairings, and our winners with a tasting in the suite,” Wall said in a statement. “This year, we’re proud to tout our accomplishments in winemaking alongside one of the most awarded athletes of all time and ensuring our fans know they can find an award-winning wine at a great price point.”
To enter the contest, consumers can visit @barefootwine on Instagram and leave a comment about why they want to win the Barefoot ‘BandWAGon Box’ gameday experience with Biles. Entries must be completed by midnight on Oct. 31.