Perricone Farms, a premium craft juice company with deep roots in California’s citrus industry, announced its acquisition of Natalie’s Orchid Island Juice Co., an award-winning juice company based in Fort Pierce, Fla. The merger unites two high-quality, trusted names in the juice industry, strengthens both brands, and enhances the ability to serve customers with excellence in quality and customer service coast-to-coast, it says.

The combined company will be able to take advantage of bi-coastal production facilities, improve its delivery capabilities, expand product offerings, and leverage its additional scale to ensure juices reach customers with the same quality, the company says.

“We are excited to add Natalie’s to the Perricone Farms family. Natalie’s commitment to producing the highest quality products, combined with unmatched customer service, aligns with the core values we have been providing in the marketplace for years. Working together, we will be stronger and will be able to provide greater value to our customers,” said Bob Rovzar, CEO of Perricone Farms, in a statement. “This exciting merger offers new opportunities for growth and expansion, including entrance into new markets, developing innovative products, and strengthening relationships with customers, suppliers, vendors, and partners. Together, Perricone Farms and Natalie’s are now better equipped to ensure the continued success and growth of both brands.”

Over the decades, Perricone Farms and Natalie’s Juices have become industry experts at procuring and producing the highest quality juices, they note. By unifying these two entities, the companies will strengthen their reputation a premium juice provider in the foodservice and retail channel, they add.

“The impressive growth that has driven the success behind the Natalie’s brand for the past 35 years has been built on the brand loyalty and relationships we have established with our customers and consumers. We are forever grateful for the opportunity to serve them with the nation’s best-tasting juice—not because it was our job, but because we loved doing it,” said Natalie’s CEO Marygrace Sexton, who founded the award-winning juice company, named after her daughter, more than 35 years ago.  “We are excited for the future and the opportunities this partnership will provide our cherished Natalie’s family. Natalie’s has been built to last and will be providing you with authentic juices on a world-wide scale for generations to come.”