Originally released in early 2013 in Miami, Suntory USA Inc.’s Pavan Liqueur de France now is expanding into additional U.S. markets. Named after the 16th century dance of the peacock, Pavan is crafted with Muscat grapes from the Appellation d’Origine Contrôlée (AOC) region of Frontignan in southern France. Long exposure to the sun and proximity to the sea provide the ideal conditions for the Muscat vines to thrive, producing small berries that are naturally sweet and rich in aromas, the company says. The Muscat grapes are handpicked, pressed and blended with fine grape-based spirits. The “vin de liqueur” is then aged two to three years in oak casks dating back to the 19th century, allowing the blend to mature slowly while retaining the original aromas and freshness of the grape. Finally, the Muscat “vin de liqueur” is blended with a touch of orange blossoms from the Mediterranean. A 750-ml bottle of Pavan Liqueur de France has a suggested retail price of $29.99.
Suntory USA Inc., New York
Telephone: 212/891-6600
Internet: www.pavan-liqueur.com
Distribution: Select markets
Pavan Liqueur de France
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