To bring the campaign to life, Grand Marnier and Future are embarking on a multiyear partnership with plans to celebrate legendary milestones in culture.
The Mozart Distillerie announced the introduction of Mozart Chocolate Cream Liqueur, Mozart Dark Chocolate Liqueur and Mozart White Chocolate Liqueur for the first time in a 375-ml format.
In the United States, Cinco de Mayo celebrations are an early start to summer festivities. With Margaritas being such an iconic part of Cinco de Mayo celebrations, Cointreau announced it is shaking up Cinco de Mayo with a new twist on credit.
Zamora Co. announced the launch of Thunder Bitch, a new whisky liqueur that will make its U.S. debut at Guy Fieri's annual Flavortown Tailgate party during the Super Bowl in Las Vegas, Feb. 11.
METAXA shared that the brand is launching a new, refreshed bottle design for METAXA Ouzo, a traditional Greek aperitif. Ouzo is an anise-flavored liqueur that can only be produced in Greece and Cyprus, and the refreshed bottle encapsulates the essence of its heritage, the company says.
Clear Creek Distillery unveiled a packaging refresh of its award-winning portfolio of fruit brandies and liqueur. The new packaging is rolling out in West Coast markets in Q4 and will expand across to the East Coast during Q1 2024.