New York-based Spritz Society, the award-winning spritzer brand founded by media influencers and entrepreneurs Ben Soffer, Claudia Oshry, Jackie Oshry, Zach Weinreb and Jake Lewin launched a new flavor, Lemon Iced Tea, in collaboration with “Southern Charm” reality star and founder of Sewing Down South, Craig Conover.
Just in time for summer, Sazerac Co., Louisville, Ky., unveiled The Spritz, a ready-to-drink (RTD) cocktail offering inspired by the classic namesake cocktail.
New Black Cherry Vanilla Sparkling Hard Tea six-pack launches as well
September 7, 2023
Loverboy introduced a new Spritz Variety eight-pack and fan-favorite Black Cherry Vanilla Sparkling Hard Tea six-pack. The retail introductions follow exceptional performance through direct sales to Loverboy consumers, the company says.
Beam Suntory minority investor in ready-to-drink cocktail company
April 5, 2023
Jennifer Lopez announced the creation of THE HOUSE OF DELOLA LLC, a company she founded to launch unique, mixology-level ready-to-enjoy cocktails designed for elegant, effortless entertaining as part of a thoughtful lifestyle.
Taking a new and exciting direction, Kim Crawford Wine, a brand of Constellation Brands, is launching non-vintage Prosecco from the Veneto in the North-East region of Italy.