Sensient introduced a new line of multifaceted chili extracts that deliver a “boundless” consistency of heat, color and taste to meet consumers’ needs for hotter eating and drinking.

MTN DEW tapped fellow PepsiCo brand, CHEETOS, to unlock the cult-favorite taste of FLAMIN' HOT to create the first-ever beverage combining the sweet, citrus DEW with a new spicy goodness, the company says.

Beef snack brand Jack Links has moved into the cocktail mix category with a new line of Bloody Mary mixes, launching with four flavors ranging from mild to sweet & hot.

Hombre’s Beverage LLC introduces Hombre's Hot Drink, a liquid mix-in additive for tea, soda, drink mix powders, or cocktails that adds a hint of spice and heat to your favorite beverage.

Irving, Texas-based 7-Eleven Inc. announced that its stores have a new Slurpee Lite flavor that's on fire. 

Cin Chili & Co. now offers Passion Pickles Mixer. 

Matchaah Inc., a wholly owned subsidiary of Matchaah Holdings, announced the second product under its Matchaah brand: Matchaah Instant Latte. 

Hot Glen Road LLC, doing business as Get Hot Tequila, launched its habañero-infused tequila reposado, Get Hot Tequila. 

Expanding its product portfolio, GAEA North America LLC introduced new Dirty Martini Juice cocktail mixers at this year’s Summer Fancy Food Show.