The U.S. wine market is feeling the pressure as beverage alcohol contends with changing consumption habits and attempts to appeal to younger legal drinking age (LDA) consumers.
For those in the food and beverage manufacturing business, AI can be found in different arenas. Yet, when put in use, research shows that consumers want to know.
This year’s State of the Industry report on the U.S. wine and spirits markets highlights how premium and super-premium solutions have benefited the categories.
Riboli Family Wines announced a brand refresh and relaunch for its Opaque Wines portfolio. Opaque Wines redesigned its label and website with the release of Earth Elements series.
Austin, Texas-based Union, a data-driven hospitality engagement platform, has released a new OnPrem Insights report covering consumption trends for the months of October, November and December, known within the beverage industry as the “O-N-D” period.
Los Angeles-based Full Glass Wine Co., a brand acquisition and management firm focused on direct-to-consumer (DTC) wine, announced the acquisition of Wine Insiders from DRINKS, the pioneering and leading operating system for alcohol eCommerce. The acquisition of Wine Insiders marks the second DTC wine brand purchased by Full Glass Wine Co., founded earlier this year by alcohol industry veteran Louis Amoroso and entrepreneur Neha Kumar, following its purchase of the DTC operating assets of wine and lifestyle brand Winc.com from AMASS Brands Group.
In a post pandemic world, data shows that alcohol companies are being more cautious with advertising budgets and exploring other forms of marketing or advertising to reach their target audience.
On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at Beverage Marketing Corporation delve into these trends and how they’re shaping the industry.