Sports drink brand donates $500,000 to national nonprofit
January 24, 2023
BODYARMOR Sports Drink, a brand of The Coca-Cola Co., Atlanta, announced both an official partnership and $500,000 commitment to Operation Homefront, a national nonprofit whose mission is to build strong, stable and secure military families. BODYARMOR also launched a Cherry Lime flavor, with a military camouflage celebratory bottle in honor of those who serve and protect our country.
Seattle-based Talking Rain Beverage Co., the maker of Sparkling Ice beverages, announced the second annual Cheers to Heroes campaign to honor and celebrate America’s everyday heroes. To kick off this year’s campaign, the Sparkling Ice brand is teaming up with one of America’s favorite hometown heroes: three-time Olympic Gold Medalist Gabby Douglas.
MTN DEW Outdoor Grant submissions taking place through Oct. 25
September 25, 2020
To celebrate National Hunting and Fishing Day, MTN DEW, a brand of Purchase, N.Y.-based PepsiCo, announced it is supporting Heartland conservation and outdoor nonprofits with $100,000 in MTN DEW Outdoor Grants.
Limited-edition cocktail kit makes eight Old Fashioned cocktails with a twist
August 13, 2020
Santa Teresa has launched the Santa Teresa 1796 La Trova Old Fashioned Cocktail Kit. The kits were created by Shaker & Spoon in collaboration with Santa Teresa 1796 and Tales of the Cocktail Bartender of the Year Julio Cabrera so allow consumers to create bar-quality craft cocktails at home, it says.
Five nonprofits on the front lines of COVID-19 receive humanitarian help
March 27, 2020
The Coca-Cola Foundation, the philanthropic arm of Atlanta-based The Coca-Cola Co., announced it is awarding a total of $13.5 million in grants to five nonprofit organizations that are working on the front lines of the U.S. and Canadian humanitarian response to the coronavirus pandemic.
Company aims to bring all-time donation to $1M for nonprofit
June 26, 2017
Since 2014, Coors Banquet drinkers throughout the West have raised more than $750,000 in support of wildland firefighters and their families by consuming the Banquet Beer. This summer, Coors Banquet is once again inviting people to support the wildland firefighters by purchasing Coors Banquet in participating states.
Bottled water brand teams up with retailers for promotions
February 27, 2017
To address challenges faced by communities with little of no access to clean water, Voss Foundation was founded by the directors of Voss of Norway ASA as an independent nonprofit organization to address the availability of clean, safe water resources and hygiene in Sub-Saharan Africa.
With myriad issues impacting the planet, including climate change, dwindling rainforests and food waste, the nonprofit organization 1% for the Planet, in partnership with more than 1,200 member organizations and thousands of nonprofit partners in 40 countries, has been championing environmental change since 2002.
Bai Brands, Princeton, N.J., announced that it has partnered with VH1 Save the Music Foundation, a nonprofit organization dedicated to restoring music programs in America's public schools and raising awareness about the importance of music education. ThroughSept. 30, Bai will donate a portion of proceeds from every bottle and can sold to the foundation, up to a maximum of$150,000.
Beginning this fall, Los Angeles-based Pabst Brewing Co. will distribute nationwide Bozeman, Mont.-based Dog Tag Brewing Foundation’s Legacy Lager. Sales of Legacy Lager benefits charities created or selected by Gold Star Families, it says.