Items Tagged with 'packaging design'

Premier specialty coffee retailer Reborn Coffee Inc., Brea, Calif., announced its readiness to mass produce its newly designed 4th Wave Cold Brew line, with production scheduled to begin in early Q1 2025 in the United States, Malaysia and Korea. 

La Colombe Coffee Roasters, a specialty coffee roaster, announced the national availability of new 11-ounce Draft Latte cans. The Draft Latte cans are available in Double, Triple, Mocha, Vanilla and Caramel.

Tanqueray No. TEN’s new bottle features a copper cap with a citrus grater texture as a homage to the miniature Tiny Ten still. The light translucent green bottle holds a citrus press shaped glass structure at the base of the bottle, a tribute to the whole citrus fruit used in the Tanqueray No. TEN distillation process.

New York-based Swoon, a zero-sugar beverage brand, announced the launch of its newest campaign, Bestie. 

METAXA shared that the brand is launching a new, refreshed bottle design for METAXA Ouzo, a traditional Greek aperitif. Ouzo is an anise-flavored liqueur that can only be produced in Greece and Cyprus, and the refreshed bottle encapsulates the essence of its heritage, the company says.

In a Q&A with Beverage Industry, Tom Newmaster of FORCEpkg shares what trends are driving beverage packaging design.

The proliferation of packaging formats has influenced both the conveyability and durability of cartons, thereby changing the way conveyors are being used in the beverage world.

Zevia PBC announced a fresh look and feel for the entire portfolio in 2023. The rebrand provides a cohesive look across the complete beverage line to further convey feel-good flavor and the brand’s powerful mission to create a world of better-for-you flavor that’s better for people and the planet, it says. 

Hoop Tea, a line of spiked iced teas, announced the expansion of its footprint in the Northeast and other select markets with new retro, Americana-designed packaging. 

Pepsi, a brand of Purchase, N.Y.-based PepsiCo, unveiled a new logo and visual identity system, the first update of the iconic Pepsi globe logo in 14 years. Pepsi will roll out the new look in North America this fall in time for the brand’s 125th anniversary, and globally in 2024, marking the brand’s next era with an eye toward the future, the company says.