Forca Foods announced the launch of MILKish Watermelon Seedmilk, a new plant-based milk made from watermelon seeds.

King Kongin LLC entered the energy drink market with the launch of King Kongin, an all-natural coffee substitute made with 100% natural ingredients. 

BEAM be amazing, a leading health and wellness brand, unveiled: Greens On The Go.

Zurvita announced the launch of a special Horchata flavor, adding to its flagship line of Zeal drink mixes. 

West Babylon, N.Y.-based G FUEL Energy announced its collaboration with Warner Bros. Discovery Global Consumer Products to launch the Friday the 13th-inspired Hack 'N' Slash, now available for purchase at GFUEL.com.

Goode Health announced the launch of The Ultimate Wellness Blend, a customizable smoothie blend packed with four kinds of high-grade plant-based proteins.

Lemon Perfect, a growing brand in the enhanced water category, announced the launch of its newest flavor: Watermelon.

Ruby, a hibiscus beverage brand, announced the release of two new functional juicy sodas: Sparkling Hibiscus Berry Cherry and Sparkling Hibiscus Fuji Apple. 

Harmless Harvest introduced the latest addition to its portfolio of coconut waters with the launch of its Harmless Harvest Organic Coconut Water With Aloe Pulp.

REBBL, a plant-powered functional beverage brand, brings wellness and gut health to its portfolio with new no added sugar Wellness Elixir innovations: Tropical Greens and Berry Roots.