This year’s State of the Industry report on carbonated soft drinks (CSD) notes that, as the market faces increased consumer demand for functional beverages, CSD brands are seeking to find a balance between indulgence and health.
As the pandemic has had unforeseen impacts on beverage manufacturing, experts note that advanced palletizing systems have helped warehouse operations increase efficiencies while bringing returns on investment.
As more consumers are embracing foods and beverages that support health and wellbeing, experts note that plant-based waters’ various benefits have been driving the category’s proliferation.
With a mission to take sugar out of society, Swoon, the zero-sugar beverage company, believes that healthy living starts by consumers replacing their favorite sugary drinks — without sacrificing sweetness.
With the impact of the pandemic forcing the beverage market to adjust, experts note that, the tea and ready-to-drink (RTD) tea category have already begun recalibrating.
As the ranch water cocktail trends upward, experts note that it has the potential to further drive tequila’s popularity, while leveraging the RTD boom.
As consumers are taking a proactive approach to holistic well-being, experts note that many are searching for flavors they link to products that may be formulated to support wellness.
Consumers in the United States are opting to spend more on their drinks in bars and restaurants as premiumization drives the recovery of the on-premise channel after COVID-19.
With the growing interest in digestive health, more and more consumers are choosing beverages with functional ingredients that support digestive health and overall well-being.
With the growing consumer demand for sustainable offerings and simple, real ingredients used within food and beverage products, more consumers are choosing non-dairy, plant-based alternatives such as nuts and grains.