When a canned wine brand grows more than 50 percent in a year, it’s clear that something is working. Whether it’s the wine’s terroir, packaging, price point or a combination of things, Union Wine Co. is listening to consumer demand and responding in turn.
Last year, the beverage industry set high expectations for citrus flavors. In particular, lemon was predicted to be one of the Top 3 best-selling flavors in 2014, according to respondents of Beverage Industry’s 2013 New Product Development Survey.
In a famous episode of the “I Love Lucy” show, Lucy and Ethel go to work in a candy factory where their packaging skills are put to the test. Chocolates make their way one by one down a conveyor, and the women must wrap each one before it reaches the next packaging station. If one chocolate makes it past them unwrapped, they’ll be fired.
For centuries, hot tea has been lauded as a healthy beverage due to its antioxidant content. These antioxidants are said to help boost metabolism and even fight cancer, according to a December 2014 report from IBISWorld, Los Angeles, titled "RTD Tea Production in the U.S."
Although many private-label brands have moved beyond the “me-too” positioning for which they were once known, the private-label beverage segment still is struggling to keep up with the rest of the beverage market as consumers' needs and wants have evolved.
In its 18th consecutive year, Virgo’s SupplySide West Global Expo & Conference grew its attendance 9 percent at its new venue at the Mandalay Bay Resort & Casino in Las Vegas.